DotPNG is a collection of icons that embodies and reflects the characteristics of the Indian Subcontinent. By working with illustrators from across the country, the project aims to develop a library of icons that are inclusive of gender, race, caste, class, age and geography. Currently, if one is to do a quick google search or browse the stock libraries, the top results almost always display a higher percentage of white bodies engaged in activities that are representative of a western viewpoint. DotPNG in response to this is about adding depth and context, bringing into focus nuance in localised representation.
I worked with Studio An-ra to develop two sets of icons: a collection of citizens and a collection of essential workers during the COVID pandemic. The studio provided the list of icons to be illustrated as well as the colour scheme.
Citizens Collection | DotPNG
A base body structure was created for each icon, which was then used as a working point to develop the specifics of the icon in both the collections.
Each icon is also a subset i.e each icon is available for usage in the six variant skin tone swatches.
COVID Essential Workers Collection | DotPNG
The icons were used in designing social media promotion and awareness material for NGOs during the COVID pandemic.
Designed by Studio An-Ra
